ABOUT THE SHOW
The 15th edition of Middle East’s Festival for Flowers, Plants and Technology or IPM DUBAI, the region’s leading horticultural event and the most important trade event that caters to the Arabian Gulf’s green economic sector.
The IPM DUBAI 2021 edition will be highlighting the fast growing interest in sustainable urban planning and development. The show will feature a diverse range of plant species, garden and landscaping accessories, logistics support services, plant maintenance, floristry and gardening techniques from local, regional and international exhibitors.
A recent market survey of more than 4,000 professionals from 130 countries explored the impact of Covid-19 on the global exhibitions industry, delving into key criteria such as travel, budgets and the importance of trade fairs in a post-pandemic world. The study resulted that Dubai perceived as safest destination to host global exhibitions and conferences.
It arrives as the UAE continues to inject confidence back into its economy; where shows and exhibitions started taking place at the Dubai World Trade Centre already since July 2020
Meanwhile, WOP DUBAI will continue pursuing its mission to connect and empower fresh industry players across the globe with the whole Gulf region. The focus is on trade and marketing of fresh produce such as fruit and vegetables and associated logistics.